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HTDK Pharmaceutical (Shanghai) Co., Ltd. ("HTPS") and Karo Healthcare ("Karo") have announced the signing of a strategic cooperation agreement, designating HTPS as the general distributor for the Lamisil® brand in Mainland China. Karo, a leading European consumer health company dedicated to offering "smart choices for everyday health" and distributing products in over 90 countries worldwide, sees this partnership as a pivotal step into the Chinese market.
Through this partnership, HTPS will leverage its extensive industry experience, deep and broad channel distribution, and robust commercial capabilities to drive further growth for the Lamisil® brand and Karo's market development in China. HTPS will provide professional commercial solutions to facilitate rapid retail growth for Lamisil® and offer exclusive agency services domestically, including professional medical and retail channel market access, marketing, and pharmacovigilance.
Stanley Jin, General Manager of HTPS, stated, "We are honored to enter into this strategic partnership with Karo. Their products cover various aspects of medical health, aligning well with our business scope. HTPS will utilize its long-term expertise and specialization in the healthcare sector to closely collaborate with Karo, helping introduce more of their products into the Chinese market and achieve impressive performance results."
We are pleased to announce that Lamisil®, our leading brand within our Foot Health category and most recent addition to our portfolio, is experiencing significant advancements. Following a successful acquisition last year from Haleon, we have successfully signed a new partnership with HTDK Pharma, aimed at accelerating the development of Lamisil® in the Chinese market. We consider this as a milestone in strengthening our footprint in China and as an extension in Asia, underlying our pivotal strategy towards becoming a leading global healthcare organization. We look forward to providing further updates as we continue on this dynamic journey." Michael Smeets, New Business Development Manager of Karo Healthcare stated.